Our Strategic Plan 2025 -2028.

Our new Strategic Plan is bold, focused, and built around one powerful goal – a world where everyone is empowered to reduce their breast cancer risk.

Over the next three years, we’re doubling down on prevention, expanding access to our education, and making sure everyone can reduce their risk.

But we can’t do it alone. We need your voice, your passion, and your support. We need you to join our prevention movement.

Together, we can fight for a world where everyone has the best possible chance of avoiding preventable breast cancer. 

But that won’t happen without decisive action. We need proper regulations to protect us all, more funding for cutting-edge research into breast cancer causes and prevention. And, we need to make companies put safety first and take the right steps to make sure their products aren’t making us ill. 

And together, we want to help each other put our health first, too. We’re getting the word out, so people know the risks and can reduce their chances of getting breast cancer.